Sells the money, not the timer
Unbilled hours is the argument that closes.
A time-tracking site that sells recovered revenue, not timers.

Nobody wants to track time, so Hourly never sells the tracking — it sells the hours you are currently giving away for free.
The agency framing is deliberate: agencies feel the pain most acutely and can calculate the return in seconds, which makes the purchase decision fast.
Per-seat SaaS aimed at agencies and freelancers. The ROI is arithmetic, so the page leads with recovered hours rather than features.
Unbilled hours is the argument that closes.
Seven hours a month makes the price obvious.
The month-end invoice completes the story.