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The Craft Masterclass

A small-group workshop site selling scarcity and craft.

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The Craft Masterclass homepage
  • 1Prompt to first draft
  • 0Backend required
  • SiteScope by design

About this site

The Craft Masterclass sells a seat, not a ticket. Twelve is small enough to be the selling point, so the number appears in the hero rather than the FAQ.

The curriculum does the persuading: showing exactly what happens across two days converts far better than describing the atmosphere.

Who it's for

  • Workshop and masterclass hosts
  • Makers teaching their craft
  • Small-cohort training with premium pricing
  • Anyone whose capacity is the selling point

Business model

Paid workshops with limited capacity. Small cohorts justify a premium price and sell out on scarcity rather than marketing spend.

What makes it work

Twelve is the pitch

Capacity as a feature, stated in the hero.

Curriculum converts

Showing the two days beats describing them.

Everything included

Removes the 'what do I need to bring' hesitation.

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